It is clearly intentional. Flooring and a woman in a toga holding a champagne glass? There are other examples of the same image being used for the same effect (see the matchbook, below). The banner--"Laid by the best" also gives a bit of a clue as to the advertiser's intent.
The D.J. Flooring company does exist in England (Brighton, East Sussex), and they did run that advertisement many years ago, according to Snopes.com.
a matchbook advertising a bar in Geneva, Switzerland
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